Goitseone Carol Matsididi
Chartered MCIPS, Co – Founder and CEO, Elayna Zahra Research Lab

Goitseone Carol Matsididi is a multi-award-winning supply chain graduate and deep-tech entrepreneur, driven by an unwavering commitment to equitable access and radical inclusion. She proudly graduated with the distinction of being the youngest Chartered MCIPS graduate in Botswana, a title earned through tireless service to the procurement profession and sheer academic excellence, graduating top of her CIPS class in 2022.

Her passion for supply chain was born not in theory, but in vision. During her final-year module “Future Strategic Challenges for the Profession,” she and her team explored how Artificial Intelligence was reshaping global logistics. As they studied companies like DHL and their use of AI for smart warehousing, predictive delivery, and supply visibility, something clicked and a fire was lit. Goitseone saw the future of the supply chain not as a linear system, but as a living, evolving organism that could serve humanity at its deepest needs.

That spark would go on to birth a mission far greater than a career, a calling. Alongside her husband, she co-founded Elayna Zahra Research Lab, a software innovation hub dedicated to building technologies that transform mobility, infrastructure, and access especially for underrepresented communities. It was not built in comfort, but in the trenches of lived experience. Where her husband’s grandmother was blind and she volunteered for organizations that served visually impaired learners.

From this deeply personal space came ReVision, an AI-powered accessibility suite designed to break barriers for persons with disabilities. But ReVision is not just a solution; it is a statement. A declaration that inclusion should not be optional. Its tools text-to-speech, object detection, sign language recognition don’t just support users, they dignify them. They say: you deserve to be seen, to be heard, to belong.

Today, ReVision is being reimagined as a multi-sector enabler, stretching beyond assistive tech into fields like telemedicine. In rural clinics where literacy or vision might be a challenge, ReVision can read out prescriptions, translate medical instructions, and even support health workers living with impairments. It stands to redefine last-mile service delivery, not just in Botswana, but wherever equity lags behind technology.

Goitseone’s work sits at the intersection of inclusion, innovation, and impact. It aligns closely with the AfCFTA’s ambition for a connected, self-sufficient Africa where digitization, youth-driven innovation, and women’s leadership power the future of trade, agriculture, education, and healthcare.

She has been recognized globally, including by Women in Tech Botswana, the Young African Leaders Initiative (YALI), and ADIS2024, where she was selected to represent Botswana on one of the world’s biggest innovation stages at Silicon Valley in the USA.

But beyond accolades, Goitseone is a builder. A dreamer. A disruptor. She believes the future is not written in code or contracts, it is written in courage. And her message to the world is simple:
Technology is not the future. People are. And it’s time we build with them, not just for them.